Memory Maker App

Background

MemoryMaker Inc. is a company that provides memory-strengthening products, services and solutions to individuals who suffer from Dementia, more specifically Alzheimer’s. Their goal is to support patients, their family members, and their caretakers by supplying them with the necessary tools to set reminders, know their location, and reinforce their information intake.

Target Market

Patients suffering from various types of dementia
Senior folks (over the age of 50)
Individuals who are not necessarily tech savvy

Demographics

The data displayed in this section was taken from various sources online. Some of these including Statista, TSE Entertainment, and Worldmetrics. Each piece of information belongs to its own survey and/or statistic and was solely used for reference.

Personas

The personas for this project were an older lady (Clara Escobar) who is supposed to represent the elderly patient suffering from dementia, and a younger woman (Rebeca Smith), a Personal Health Aid, who will be responsible of the former.

Color Palette

Once the brand vibe was clear, I began the redesigning process by choosing a vibrant, yet educational color palette that could be easily identified by children and associated with learning. For this reason, my primary color options were blue (which can be associated wih calmness), a bright green (which resembles kindness and represents the nature), and yellow (of course, happiness but also focus).

Typography

Buttons and Icons

Wireframes

Case 1

Outcome

Participant completed the registration process smoothly. She spent a while trying to find a “challenges” section until remembering the request mentioned a ‘word game’. She then clicks on games, scrolls down to Wordly and finishes the daily word puzzle.

Case 2

Search for another connected user’s location complete with their current address.

Outcome

User looked around the home page for a short time before realizing where the globe icon was located on the nav bar. Once tapped, the user tried dragging the map to the sides until noticing the drop-down that shows all other users. Tester clicked on Abby yet struggled a bit to realize the complete location would appear once the pin was tapped.

Case 3

Mark off your task reminders and set an alarm for one of your notification reminders.

Outcome

On the home page, the tester scrolled down and check marked all the empty boxes, then clicked on “+ add a new reminder”. Although this was one way of doing the first part of the task, to set the alarm for the notification reminders, he had to first click on the bell, then tap “set alarm” and finally confirm.

Feedback

According to all test participants, Memory Maker has an overall clean and very familiar interface. Most iconography is comprehensible as well. However there is still some work to be done regarding certain interactions and navigation.

Results

Memory Maker was one of my more developed UI/UX design projects. Then again, I understand there is still some work to be done. Once these imperfections regarding navigation and some of the interactions are adjusted, it could easily pass off as any other assisting app.

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Service Hours